Everything about the great Apple Fair in Zacatlan, Puebla: History and dates

Photo: Shutterstock

Every August, the Magical Town of Zacatlan, Puebla, hosts one of its most important and tradition-filled events: the Great Apple Fair. Here’s everything you need to know and why you shouldn’t miss it.

Every August, the Magical Town of Zacatlan, Puebla, hosts one of its most important and tradition-rich events: La Gran Feria de la Manzana (The Great Apple Fair). Here’s everything you need to know and why it’s not to be missed.

Who hasn’t heard of Zacatlan as “Zacatlan de las manzanas” (Zacatlan of the Apples)? The town earned its nickname as one of the country’s top apple producers. According to the Puebla state government, apple cultivation began here in 1575 with the arrival of Franciscan friars.

What is the Great Apple Fair in Zacatlan?

As the name suggests, this fair is dedicated to the apple. Its origins date back 82 years and began as a celebration of the harvest in honor of the Virgin of the Assumption, the patron saint of fruit growers. Each year on August 15, growers dedicate a mass and a procession through the main streets in her honor.

They also bring part of their harvest to be blessed and later sell it. Zacatlan alone records 1,200 producers from 21 communities.

One of the fair’s main attractions is the wide variety of apples and apple-based products, from fresh juices and artisanal ciders to desserts. It’s the perfect opportunity to taste the best local produce.
Over the years, this important fair has transformed into a full-blown festival with cultural, gastronomic, and recreational activities, amusement rides, and concerts by renowned artists. It’s now one of the most popular fairs in Mexico and has gained international recognition, attracting thousands of visitors each year.

What to Know About the 2026 Great Apple Fair

The 84th edition of the Apple Fair will take place from August 7 to 16, 2026, and is expected to draw around 300,000 visitors for ten days of festivities filled with cultural and religious celebrations. Further details on the program and artist lineup have yet to be announced, so stay tuned for updates.

Tickets for these shows can be purchased at the Fair Committee, the municipal office, or online at hercaticket.com.

Enjoy Zacatlan and Puebla with Top-Notch Accommodations

When it comes to traveling, choosing the right place to stay is always at the top of the list. After a day full of activities, all you need is a comfortable place to rest. Here are our top recommendations:

Camino Real Puebla Angelópolis – Located in an exclusive neighborhood just 8.4 km from Puebla’s Historic Center, this hotel offers the perfect retreat after a day of sightseeing. If you plan to get an early start, the on-site restaurant La Huerta serves breakfast starting at 6:00 AM, as well as delicious à la carte lunch and dinner options. Unwind with a drink and snacks at the hotel’s Blue Bar after a day of adventure.

Quinta Real Puebla – Situated just two blocks from Puebla Cathedral, this luxurious hotel occupies what was once a 16th-century convent. Stay here for a unique experience blending history and modern comforts. The hotel’s restaurant offers an exquisite selection of typical Poblano dishes made with fresh, local ingredients. You also have easy access to many Puebla attractions, but don’t leave without sampling the international and Mexican cuisine at Tierra Mía. In the evening, stop by the Novicias Mezcalería for refreshing drinks.

Let the Great Apple Fair be your excuse for a getaway to Zacatlan, but take the time to explore more of this beautiful Magical Town. Located at the start of Puebla’s Sierra Norte, Zacatlan is known for its breathtaking mountain landscapes, cool climate, and misty mornings.